Christmas Super Smash Brothers positive just Google Microsoft track Santa

　　Competition has nothing to do but stay with holiday, well, Google, in addition to Apple's old friend but, at Christmas time, and frontal crash with another competitor, that's right, the opponent is the Microsoft.

　　But Google has its own Santa Claus, Google Home start from December 23 through Google Doodle reminds the user, annual Christmas, Santa Claus will drive Elk trip, users can further use of Santa Claus tracking Web page, view the location of Santa Claus.

　　Activities in Google Web site, just click on the area you're interested in icon, the page will automatically jump to the Wikipedia, displays the details for you.

　　In the midst of this year's Tracker page, Google also added a large number of games, video and content, we also can see Santa Claus dancing browser, Web pages accompany users countdown. December 24 Christmas eve day, everything will be open. This year Google Google open Santa Tracker Play download, users can play with the mobile tablet.

　　Well, in the meantime, this year is the third year, Microsoft and continue to track Santa Claus of the North American Aerospace Defense command, Microsoft says, there is now an online coloring book (only through the Windows of 10 and the Edge browser) and some image carousel to display Santa's coming.

　　Of course, kids smart device to communicate with Cortana, even without wasting energy typing the above. Cath Kidston Note 4 Case

　　The two companies also have their own characteristics, such as Google on the Web page to educate the children some programming, and Microsoft for children about the traditions of various regions. Track Santa activities both together, this should be fun.

　　Well, on top of Smartphone competition, there is no doubt that Google's Android is to win over Microsoft's Windows Phone, then in terms of track Santa, what do Google and Microsoft will fight a result? Cath Kidston note 4 cases

[Article correction]

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How to seize the opportunities of open source hardware

"Reading" entrepreneur, started only one pure thought, even when those roots in industry for many years, also have to think about an idea is in line with market expectations, or to meet client requirements. Reebs thought the Internet had already scrape all over the land, not broken into lakes in the most powerful cheat codes to start a business.

Open source hardware for many geeks, a guest, even the most intelligent hardware entrepreneur, not an unfamiliar word. Arduino, raspberry pie hot from hackerspace, has long been a favorite of geeks as well as synonymous. Of course, many giants in the layout of open source hardware, Intel to bring Edison into wearable devices, Google released Project Ara project to subvert the user's awareness of mobile, Facebook's "open project" moving HP giant cake. Huawei recently also special LiteOS the operating system open source for independent research and development of the Internet of things and started to build chips, modules, hardware and open source developer community.

I think open source hardware has spent its infancy, is striding into opportunity, we would like to analyze intelligence hardware entrepreneur how to seize this opportunity?

   (Google Project Ara)            

Simply put, open source hardware is a developer's own research and development to PCB for a hardware product design, BOM all hardware-related information, as well as its driver software, such as open source code, other developers can directly use and improving again after the release.

Its benefits can be illustrated by a simple example: when there is no open source hardware, if a hardware entrepreneur needs to develop an intelligent product, it needs to go through hardware, system boards, driven development and other areas, while using existing open source hardware, they simply develop applications at the top of the control logic.

This has two a most obviously of advantage: reduced has technology threshold, originally not understand hardware of software engineers is to imagine to do hardware and software combined of products of, now almost a non-professional of people learning half months on can using open source hardware to made DEMO; pulled low has price, bulk of has manufacturing good of open source hardware, just lower of price on can purchase to, compared Yu himself purchase parts and manufacturing PCB Board of cost to low many.

Actually as these obvious advantages, the open source hardware in the field of education the first outbreak occurred. When I was in College, EDA program used a College Professor master hardware development teaching Board, although this is not open source hardware, but come to think of it now which is the root cause of the outbreak of open source hardware in the field of education. Students generally have a lot of ideas, but most of them are stuck in the idea stage, the biggest stumbling block is the development of the underlying hardware, the emergence of open source hardware is to solve the problem.

Intelligent hardware on the road, I felt the difficulty of hardware business.

Into hardware and software development stage, began exposed such of problem: manufacturing PCB Board rely on other manufacturers, to back and forth back sent in road of time on many, and a PCB Board, often debugging times on found need modified; wireless RF module of development has must difficulty, for lack experience of young team more is challenge, we again introduced more has experience of hardware engineers only solution problem; drive development spent large strength, stability also needed large test; most key of is, this are is closed in team internal.

This leads to the most direct consequence: increasing of the product development cycle. "Only the fast is not broken" in the Internet age, it is very dangerous. So I've been thinking about how to improve, whether there is an innovative way to address these most intelligent hardware entrepreneurs face problems? After a period of analysis, I think that open source hardware is a good opportunity. I am a staunch supporter of the open source movement, it will share some of his thoughts with his readers, I think that smart entrepreneurs can consider four aspects of the hardware for their own methods.

First, effective, low-cost market validation.

Entrepreneur, started only one pure thought, even when those roots in industry for many years, also have to think about an idea is in line with market expectations, or to meet client requirements.

Our team in formal research and development before the first generation of products, also went through such a process. Our entire team spent close to a month of time analyzing the market of light, and spent nearly a month Mining user pain points, and was not satisfied with the effect of the latter, because users often do not know what I want. However if you look at the hackerspace, quite different. Create themselves based on their own ideas, use open source hardware quickly DEMO, access to other guests after the cheering, it can show potential users direct the trial, or when a user survey can visualize, then the data is all the more convincing. Even some directly on the chip, or contact Investor direct preparation of production market. For a start-up team, this would be a clear strategic direction for yourself, verify market opportunities.

Second, rapid product iterations.

Reebs thought the Internet had already scrape all over the land, not broken into lakes in the most powerful cheat codes to start a business.

Fast product launch, then quickly iterate this MIUI is the key to success. For a software system, and I think after baptism MIUI, Internet vendors can do rapid iterations, and user participation. But for hardware startup, rapid iteration is not an easy thing to say, in fact only hardware and software entrepreneur in rapid iteration software features.

For hardware startups, there are no cheats of the fast is not broken? Hello Kitty phone cases

I think two stage are can using open source hardware to reached fast Diego generation: first a stage is products development and test, development team first on can using open source hardware to validation design and function layout whether reasonable, and and designer, and structure Division with discussion clear some key problem, such in real began hardware and software design and development of when on can reduced repeatedly communication, even rework; second a stage is products generation level evolution, this main is a thinking, Early in the product design and minimum modular open source hardware as far as possible, different from traditional thinking--the largest integrated. Then the next generation of products only the module to be replaced or upgraded, or users will need to change a product's color or adding a small feature, buy yourself a new module can be replaced, so did very rapid product evolution.

Third, focus on the most important poles – sales and supply chain.

Hardware business there are two failed circumstances: one is to have a strong product development team, but the lack of sales or supply chain talent; the other is very good at sales or supply chain team, but the lack of a strong developer.

The latter failed, perhaps open source hardware is good. Matt Stong is the founder of a supply chain expert, he used his advantage by China's factory production is based on the open source 3D printer hardware, dramatically lower prices, gain a key competitive advantage.

Appearance requirement or usage scenarios for ordinary intelligent hardware products, entrepreneurs can focus on sales and supply chain, compete on both fronts. Such as the UAV market, drones are born almost every day, but it is only good at sales and supply chain to become the winner of the the open source UAV.

Finally, the productivity of decentralized organizations.

Internet is progressively decentralized, a lot of people did a lot of thinking. In software, clothing design, the decentralization of production already in operation for many years, I was mentioned several times within the team, our team is also based on this mode of building. Crowdsourcing, should be decentralized productivity the most typical representative of the organization. Each creative designers can submit their own clothing designs in the platform, users choose a favorite design on the platform, platform-like design into products, users purchase products, designers share. Designers and the platform without the traditional relationship between company and employees, but it has that relationship under the deal. For platforms, without offices or the examination of these designers naturally have their own productivity.

In the field of intelligent hardware business, which is possible, such as simply shows that he has an idea, called the developer to complete and pay commissions, product development process is completed. To cite an example, we only need a product Director, organized developers on the Internet or offline, such as University student resources, to complete product development. The productivity of this decentralized organization, and open source hardware model must be similar, open and authorized, but the difference is due to the payment of commissions, we can ask in case of infringement of confidentiality.

Four points above are some of my thoughts, combining intelligent hardware product development process for my team in analysing the experiences made in. Intelligent hardware business is a hard road, what I want is all smart hardware startups are able to experience their own open source together to seize the opportunities of open source hardware, in the field of intelligent hardware gains. My hope is that team not only to inspire dreams of life products, also want to disseminate positive energy inspired dreams of life, hope this article to inspire entrepreneurs intelligent hardware.

"The author" technology and co-founder Chen lianglong bites. Bite tech, inspire dreams of life. ALDreams Arouse Living Dreams。 Ah-Ding technology get rid of redundant technology of complex functions and, from "Jane", the building grounding of intelligent products. Investment date: winwin@aldreams.CN

993 votes

Charm Blue Note 2

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Charm blue NOTE 2 both hardware and software have changed very much. NOTE 2 power button location changes, and HOME keys are directly used by larger capacitor HOME key, implements more features, is a good solution for big-screen phone control. System, magic blue cancelled a traditional Smartbar Flyme controversial, based on Android 5.1

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If you are a competitor to the last drop this battle should how to play

"Editor's note" the writer @ Oscar Cheng, Thunder co-founder.

The last couple of years of the car was really competitive, just "take a taxi to the last drop" and changed its name to "drop", which was to take all the rhythm of travel services.

Associated with a topic I think is very interesting: why drop can easily be extended to the entire field of mobile travel, even in car and driver working a few years in the field of competitors is cause, the law and what is the logic behind this? O2O and everyone familiar with the field of Internet competition and the same and different places? And which can draw on the strategy and tactics?

First of all, "high frequency and low frequency" and "just need to not just" is a prerequisite for extension.

The words we have heard too much, but had his reasons. Not only is the O2O, Internet.

Micro letter plus a payment function you are using, pay you to add a chat feature? Anyway, I have not used, this is a typical "high frequency and low frequency". The logic is simple, the app I use on a daily basis, which prompts a sudden I can use the app to buy things I happen to try Tencent hand on more than one user, also manufactured a variety of scenes remind you in the future.

Take a taxi to the last drop extends to the driver is the same, a lot of people used every day took a taxi to the last drop, I suddenly found a "driver" tab, and there is a red envelope, I'll give it a try. But looking back at the driver, the frequency is much lower than a taxi, no one drinks every night.

Advantage is not only the high frequency and low frequency to the last drop, but also was needed not just. The driver the requirements is not enough. At night, but I still want to drive, only one goal: don't feel like drinking. Even if the face had a Cup, I still think I can drive home myself, without a driver, in fact I had a history of drinking a glass of beer without blowing out, they do not imitate. Demand is just enough, it is easy being invaded by rivals, essentially due to the inertia of the user, nothing fit so many APP do? Category one is enough.

Of course, not all of the lateral spread is so easy, or Tencent Internet services do all the mobile features in the industry that he is.

This feature is moving too high a degree of standardization of such products and services. Which is both good and bad. Good thing is easier to use the Internet in the early advantage, as electricity producers is starting from selling books at home and abroad. But the downside is that you do for two years, I done for two months, experience our products are basically the same. Drops of substitute driving, driver experience and e, but the advantage is that I flow better than you, more drivers than you (theoretically can open the car was having the driver during the day), not to mention I'm also willing to spend money on subsidies, how can you say this?!

Another term for a high degree of standardization is "moat too shallow."

Unlike many Internet industry, or have a lot of technical know-how, like search or have a very strong network effects, such as SNS. Your first two years, advantage is quite obvious, I made it myself, experience would catch up with you for a long time.

BAT's core business of search, SNS, e-commerce platform, has a strong moat, in fact also doing Baidu Hi Baidu and Yes, Tencent's Soso and Pat, Ali also did, but we do not speak. In fact, not only mobile travel area, the vast majority of O2O fields have "moat too shallow" issues. Cause you have quite a small pool of business, easy extension by competitors came in, no way, moat too light!

From the user's point of view, the lack of standardization means a high degree of product differentiation, the subsidy becomes hard truth.

Took car for example, bus, car, car, leave the experience much, nothing inside the car clean, drivers better, the door for you to help you with your case, the rear bottles of water. I haven't heard discussed who was Uber good service was good to the last drop, only heard guys discuss which is more cheaper. Even his own publicity is also stressed that subsidies! Kenzo Cases

China car trying to differentiate, but lower. Say that others are "black", which is to tell their stories, he emphasized the advantages of perception is not strong, in fact, user doesn't care about cars is not belonging to the company or the driver was professional, this does not spell.

This leads to the next question. Subsidies where money come from? From the VC, so financing has become the core competitiveness.

Capital area of the Matthew effect would be too obvious. If your VC, you will cast a leader or a follower? Obviously it is the former. Your leader is a maximum rate of return lower, 1-2, but I can make a reputation. Behind your vote, may get a penny back. You say what you choose? Back to the car area, I heard that Uber China recently financed a billion of dollars (people happy), the other car if you do not shift the thinking of I think can get the investment is unlikely.

With all that said, I feel the "moves" of practitioners in the field to despair, it is not completely without opportunities? I think not, but one thing should be clear:

When the Red Sea when there is a clear leader in the market, the battle is not a good option, taking into account the differentiated market segments.

Subsidies are clearly not differentiating method, you can subsidize he can subsidize, and fill more than you, because his ability is stronger than you. You must be subsidies is not a problem, people across the country would also like to thank you. High frequency is the entry that you want, and the Internet, never intended to make money directly on the entry and follow-up can be done in pigs, that everyone is familiar with, but early, put too much money to even occupy the entrance, so play certainly not subsidised.

I just said a few irresponsible idea: now a pain point is the driver of the car that did not know the way, Shenzhen software Park, such a public place had about half a day, you can make an old drivers (brother) 's fleet, the user perception is obvious. Cars do not necessarily have that much, of course, or you can just make a reservation. Main user or business, and less sensitive to price, enter the flight number on the mobile phone, arranged Airport transfer at both ends, and a terminal building, was holding a sign with your name for you, help you with your luggage, double face! Higher-end route. Now the Uber Uber Black, also advanced to the last drop, but it seems just a bit better, no difference.

There is also a market (to hear and some have already done, but I haven't heard of the surrounding people who use), get an enterprise directly to get all employees on a business trip.

Employees must use your services, or reimbursement are in trouble. You get the BAT directly give you tens of thousands of users, you can always give me a discount, companies could also save money. And you can to provide payment, once a month, Bill is clearly written on each trip for each employee how much money from what to what. From the user's perspective, software Park, I said you don't have to look for for a long time, several areas of the business, the driver ran several well-done.

Staged car wars of the past two years and victorious, I can only provide me some experience and understanding, also hopes to have more people involved in the discussions and to share, put it into a classic MBA case! Finally, to recommend a book--the book of the war, business references a number of Clausewitz's theory of war, elaborates market leader, market follower in a defensive battle, differences in offensive warfare, flanking strategies, want to help.

"The author of" Oscar Cheng, Thunder co-founder. Micro letter number: gallant brother (ID:haogetalks), 15 veterans of the Internet, focusing on sharing IT dry.

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3551 votes

Millet 4I

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